Reviewed · TEQUILA TOURS
Tequila Tour
Tequila is best understood with a glass in hand and blue agave stretching across the countryside. This full-day outing from Guadalajara combines the town of Tequila with two distillery visits, tastings, and a ride through the agave-growing region.
I like the small maximum of 16 people, which gives the guide room to answer questions, and I like that the day includes both production visits and time in the town itself. Guides such as Jonathan and Charly have earned strong praise for their English, humor, and care behind the wheel.
The main drawback is the pace. You may spend only about an hour in central Tequila, while a good part of the day is built around tasting. Lunch is not included, and one restaurant stop has received mixed marks, so bring pesos and plan to eat a solid breakfast.
Key points to know before booking

- Two distillery visits: See tequila production at Tequila Don Valente and Tequila Selecto de Amatitán, with tastings at both.
- Agave fields on the road: The drive from Guadalajara offers views of the blue agave country around Tequila and Amatitán.
- A tasting-heavy day: Tequila, flavored liqueurs, soft drinks, and possibly water are part of the day, so eat first and pace yourself.
- Small shared group: The vehicle can carry no more than 16 people, with hotel pickups around Guadalajara.
- English service: The tour is offered in English, and past guides including Jonathan, Charly, Jimmy, Pako, and Axel have received warm praise.
- Extra money helps: Bottles are not included, food is not included, and tasting shot glasses may cost about 20 pesos at some stops.
From Guadalajara to the blue agave fields

The day begins with hotel pickup in Guadalajara. This is a shared outing, so the vehicle makes a series of stops at hotels before heading west toward Tequila. The exact pickup time is confirmed after booking, within the stated morning departure window of 7:00 to 10:00.
That arrangement is handy if you are staying in the city and do not want to find a meeting point. It also means the morning can feel less exact than a private tour. Give yourself time, watch your phone for the pickup message, and expect other people to join along the way.
The ride is part of the experience. As Guadalajara gives way to open country, the view changes to fields of blue agave. Several past departures have praised the driving, especially on rough road surfaces, and have singled out guides such as Jonathan and Charly for making the trip feel lively without losing control of the schedule.
The vehicle is described as spacious, and the group limit of 16 is a real advantage. You are not signing up for a giant coach with a microphone and rows of anonymous faces. Still, this is a shared tour, not a private car, so the pace must suit the whole group.
The tour description says that water, soft drinks, and tequila are available during the day. Since one past departure found water especially important in the heat, I would confirm the current drink setup and carry your own bottle if you prefer to stay well hydrated. Alcohol begins early on this outing, so water and breakfast are not small details.
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What makes Tequila worth the trip

Tequila is more than the name on a bottle. It is a town in Jalisco surrounded by the agave fields that supply the spirit, and the visit gives the drink a physical setting. You see where the crop grows, visit places that process it, and taste different styles with some explanation of how they differ.
The town stop is listed for about two hours, though the time available in the central area may be closer to an hour once driving and scheduled visits are counted. That distinction matters. If your main goal is shopping, taking photos, or sitting down for a long meal in town, this schedule may feel tight.
If your priority is tasting and production, the timing works better. The day moves from one tequila-related stop to the next, with the town serving as one part of a larger route rather than the sole destination.
I would not book this as a slow cultural walking tour. It is a lively day trip centered on tequila, with local scenery and some town time added around it.
Tequila Don Valente and the first tasting
At Tequila Don Valente, you taste the house range of tequilas and its line of liqueurs. This is useful because you are not limited to one familiar style. The tasting lets you compare the standard spirit with sweeter or flavored products made in the region.
The stop lasts about an hour, and admission is included. That does not mean every purchase is covered. Bottles cost extra, and the distilleries are set up to sell what you have tasted. If you find a bottle you like, ask about the price before committing, especially if you have limited luggage space or a tight budget.
A small charge for tasting shot glasses has also appeared at some stops, reported at around 20 pesos. You keep the glasses, and the fee is not part of the advertised tour price. It is minor compared with the cost of a bottle, but it is still worth knowing before you arrive. Carry some Mexican pesos rather than relying only on a card.
This stop is strongest for anyone new to tequila. The guide can help you understand how to taste rather than simply swallow a series of shots. Past departures have praised Jonathan for explaining the proper way to taste while keeping the group engaged.
Tequila Selecto de Amatitán and the production visit

The second major stop is Tequila Selecto de Amatitán, described as a visit to a distillery in an area recognized for its agave setting and older industrial facilities. You spend about two hours here, with a chance to see tequila being made and sample the house spirits in a distinctly Mexican setting.
This is the more substantial production stop. You get more time to connect the raw agave plant with the finished drink, instead of treating tequila as an abstract product on a shop shelf. If you are curious about how the spirit is produced, this part gives the day its clearest educational value.
The tasting continues here, including spirits beyond the main tequila range. That variety can be fun, but it also makes the day alcohol-heavy. You may taste repeatedly on the bus and at both distilleries, depending on the schedule and the current arrangements. You do not need to accept every sample, and pacing yourself will make the later town visit more enjoyable.
The exact order of stops can vary. One past departure preferred going to Tequila first and working back because tasting began early and energy faded later. That is a fair concern. Ask your guide about the order at the start, then plan your food and drinking accordingly.
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Lunch, town time, and the day’s weak spot

Food is not included, so you should treat lunch as your responsibility. Some departures have stopped at a restaurant with panoramic views over Tequila, while others have felt the food was overpriced or disappointing. That does not make the stop useless, but it does limit your control over one of the day’s main meals.
I would eat a good breakfast before pickup and carry pesos for lunch. If you care more about trying local food than having a view, ask whether you will have free time to choose a place in town. The schedule may not allow much flexibility, and the group needs to stay together.
The town itself provides a welcome change from the distilleries. You can walk around, look at shops, take in the streets, and get a feel for Tequila beyond the tasting rooms. But keep your expectations in check. This is not a long, open-ended exploration, and some of the day’s town time may be reduced by transfers and scheduled visits.
That tradeoff is central to deciding if this tour fits you. I would choose it for an efficient first visit from Guadalajara. I would choose a different arrangement if I wanted several unhurried hours in Tequila, a carefully selected restaurant, or a private itinerary.
The guides make a real difference

The guide is both host and driver, so personality and road skills matter. Jonathan has been especially well regarded for clear English, good energy, and explanations of tequila and local culture. Charly has also been praised for being friendly, careful, and helpful throughout the day.
Other departures have been led by Jimmy, Pako, and Axel. Pako has been noted for strong English and broad knowledge of Guadalajara and the surrounding area, while Axel has been described as unusually attentive. The assigned guide can vary, so you should not assume you will receive a particular person unless the operator confirms it.
The strongest guide experiences combine three jobs: keeping the group on time, explaining the production process, and making sure everyone is comfortable. A weaker day would feel like a sequence of sales stops with little context. The available feedback suggests guide quality is often a major strength, but your exact experience will depend on who leads that date.
This is also where the small group helps. With up to 16 people, you have a better chance to ask a question without holding up a large crowd. If you want detailed discussion about local customs, history, or production, ask directly rather than waiting for a formal talk at every stop.
What the tour includes, and what it does not

The included value comes from transportation, hotel pickup, admission to the listed distillery visits, and tequila tasting. Soft drinks are included, and the tour description also says water is available during the day. The shared vehicle and small group make the package more useful than arranging separate taxis between Guadalajara, Tequila, and Amatitán.
The exclusions matter just as much:
- Food is not included.
- Bottles purchased at the distilleries cost extra.
- Tasting shot glasses may involve a small fee at individual stops.
- The tour is shared rather than private.
No price is provided here, so I cannot judge the exact peso value. In practical terms, the package is strongest if you want several tastings, transport, and an English-speaking guide in one day. It is weaker value if you plan to buy many bottles, need a private vehicle, or would rather spend the day choosing your own meals and stops.
Do not confuse included tasting with unlimited drinking. The amount and sequence can vary, and you should keep enough money aside for lunch, souvenirs, and bottles.
Who should book this day trip?

I would recommend it to a first-time tequila visitor based in Guadalajara who wants the major pieces handled in one outing. It suits couples, solo visitors, and friends who like meeting other people and want a social day with plenty of tastings.
It also works well if you prefer an English-speaking guide and do not want to research distilleries or arrange transport yourself. The small group gives the outing a more personal feel than a large bus trip.
I would hesitate if you are mainly interested in architecture, long walks, regional food, or a quiet countryside visit. The focus is clearly tequila, and the early tastings can make the final part of the day feel long. It is also not ideal for anyone who does not drink alcohol, unless you are happy to take part mainly for the scenery and production visits.
Service animals are allowed, and the activity states that most people can participate. At booking, confirmation is provided. The listed health requirement says a vaccination certificate or a negative COVID test taken within 48 hours may be required, so check the current rule before departure.
Cancellation is flexible if your plans change early. You can receive a full refund by canceling at least 24 hours before the start time. Cancellations or changes inside 24 hours are not refunded, and poor weather or an insufficient minimum group may lead to a new date or a full refund.
Should you book the Tequila tour?
Book this tour if you want an efficient, tasting-focused introduction to Tequila from Guadalajara. The best reasons are the agave fields, two distillery visits, a group capped at 16, and guides such as Jonathan or Charly who can turn a long driving day into a good time.
Go in prepared: eat breakfast, bring pesos, carry water, and do not expect a leisurely afternoon in town. If you want control over lunch, more time in Tequila, or a private route, make other plans. If your priority is to understand tequila, taste widely, and let someone else manage the road, this outing offers a practical way to do it.
FAQ
How long does the Tequila tour last?
The experience lasts approximately eight hours.
Where does the tour depart from?
It departs from Guadalajara, with hotel pickup offered around the city.
Is hotel pickup included?
Yes. The team visits hotels in Guadalajara, and the pickup time is confirmed after booking. This is a shared pickup service.
Is the tour offered in English?
Yes. The tour is offered in English.
How many people can join the tour?
The maximum group size is 16 people.
Are tequila tastings included?
Yes. Tequila tasting is included, along with soft drinks. The description also states that water and tequila are available during the day.
Is food included?
No. Food is not included, so you should bring money for lunch.
Can I buy bottles at the distilleries?
Yes. Bottles are available for an additional cost at the distilleries.
What is the cancellation policy?
You can cancel at least 24 hours before the start time for a full refund. Cancellations or changes made less than 24 hours before the experience are not refunded.
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